I know I said I was going to take a mini vacation for a few days, but an awesome new JEFF The Brotherhood video is enough to bring me out of hibernation. “Hey Friend” is off the band’s new LP, We Are The Champions, out soon (June 21) on Infinity Cat Records. It was directed by Lina Plioplyte and it has a bit more color than the band’s previous stuff. It fits the epic wail of distorted, greasy guitar rock JEFF The Brotherhood creates.
You simply must check out this album, and “Hey Friend” kicks it all into gear with an epic near 2-minute wail of stoner garage rock guitar solo. The song’s transition into vocals is just as stunning; the volume drops from the guitar to something much softer (yet still gritty as all hell). And the vocals are fittingly nonchalant and overly laid back. Plioplyte plays off this well, washing out the video in a white haze.
Check out the video below and pick up We Are The Champions on June 21. From one who’s had it playing frequently the past week or so, I can assure you that you won’t regret it.